I'm a father, entrepreneur, hustler, investor, author, creative, consultant, community leader, Detroiter.

Rafa Wright is a serial entrepreneur and the CEO and co-founder of Urban Plug L3C, a social investment firm that's building its wealthy portfolio in America's inner cities. Wright was born, raised, and currently resides in Detroit where he focuses his work. Rafa has invested in numerous private enterprises, like Optis Creative which is a Detroit tech startup that focuses on interactive media, augmented reality, and animation.


Wright's company Plug'd Media is a hip hop media collective that distributes and publishes books, music, art, film, apparel, and interactive media. Rafa also is a proud investor in some of the world's largest and most valuable companies like Apple, Nike, and Bank of America. 


Rafa Wright is the author of How 2 Hustle: Entrepreneurial Lessons, Principles, and Strategies from Street Hustlers in AmeriKKKa's Urban Underground Economy which is an entrepreneurial treatise for the hip hop culture. His upcoming book WEALTH: Bossing Up Strategies 4 The Culture is an introduction to wealth building for this current hip hop generation. 

Currently, Wright is creating Detroit's only black-owned full service grocery store in Detroit named Us Food Market. Rafa has been featured with the Huff Post, Blavity, Detroit Metro Times, University of Michigan, American University, NextCity, and other independent publications. Also, Wright works as a consultant for small businesses in Detroit.